As search engine powerhouse Google recently released its own web browser, Chrome, marketing strategy crossed with the future of the web, compiling into a tech buzz comparable to the elections this year — change. 

And so sweet it is. Chrome not only offers breakthrough surfing features, but provides light at the end of the tunnel in terms of giving an easy and effective alternate browser to Microsoft’s Slow, Crash-Happy, and Ugly Internet Explorer, which currently occupies 75 percent of the World’s computers.

Also, by creating Chrome, Google finally gets it’s chance to get back at their enemy, Microsoft, which is intent on reducing traffic to Google’s search engine. (shown here when typing in “google chrome” to Microsoft’s own search). 

So what does this really mean for Google? Sadly, not much. Although all tech junkies will most certainly download and use their browser, corralling the millions of technically un-savvy Window’s users will be another task entirely.

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