GM’s Volt — What Are They Doing?
August 14, 2008
Times have changed. Five years ago the war in Iraq was supposed to be already over, Time.com claimed that the internet was too crowded (no, really?), and above all, gas prices were nearing an all time high at an outrageous $1.72 per gallon. So you could imagine how the garage wars around your neighborhoods were going, with one guy whipping out his 2003 Acura NSX, which (at the time) was one of the fastest cars in the world, and bragging about his 5.2 0-60 time.
But sadly, times like that are far away from us now. The cars have gotten better and more expensive, and in a sense so has the oil. Ok, maybe not better, but you get the point. The grass will always be greener on the other side — like always — and now everyone wishes instead of buying that flashy Corvette, maybe they should have hung onto their good old 50 MPG VW Rabbit.
Enter the hybrids. Victor Wouk’s genius creation turned hybrids and other green cars away from their hippie image, and suddenly they were as popular as bell bottoms in the late sixties. With streets flooded with brand new Prius’s, and a new EcoGeek community rapidly forming, it was suddenly cool to be an environmentalist again.
Meanwhile, truck and performance companies like GM started their downfall. No one wanted a new Chevy Tahoe anymore, and despite valiant efforts to “green-a-tize” these gas-chugging trucks, GM’s popularity and credibility took a giant blow. Toyota and their squeaky clean factories dangled Detroit’s credibility right in front of them, mass producing their trademark cars at a fraction of the price it took Ford and GM to. So GM rallied back, trying the most sensible thing to do — fighting fire with fire — and creating a green car of their own. But what they came out with? It makes me think to myself: “What the are these idiots thinking?!”
As you can see in the pictures, what GM failed to do here was make a car that could sell. In short, they sent Chuck Norris to a black-tie formal. What I mean by that is they planted themselves in a market that they had never experimented in, and because of that they couldn’t hold back, planting a sports car with gigantic shiny rims and a futuristic muscle tone to compete with a Prius. And that’s not going to sell. Sorry for offending anyone, but the average tree-hugging Prius driver would not exactly fair well with a high-performance electric sports car with bigger rims than Ice-Cube could ever dream of.
So its not going to sell. Plain and simple. GM went way too far with a good idea and tried for something new, inventive and sportsy for a car that is their future’s last ray of hope. So would I drive it? Well, first of all I can’t drive, but if I had a choice between a Prius and the Volt when I turn 16 in a world of horribly high gas prices, I would take the Chevy in a heartbeat. But I’m afraid that this wouldn’t be the choice of the average middle aged driver looking for a fuel-efficient car. So what do I think? GM just made a big mistake.